Jay traveled to New York City to record with producer Ben Elliott at Showplace Studios which resulted in the self-titled CD for Provogue, “Jay Hooks”, that will be released worldwide in the fall of 2000. Ben has recorded blues legends Peter Green, Leslie West, Eric Clapton, Innes Sibun and Sunset Heights to name a few. The new CD features 12 originals that Jay co-wrote with David Whitehead, and as Jay Hooks so bluntly puts it, “I work real hard on perfecting my sound and have no plans of backing off the Hendrix/Vaughan style. I’m only interested in working on strictly guitar driven blues.” This is Jay Hooks - deep involved feelings with hard driving guitar. After all, when the house lights come up, it ain’t what you play, it’s how you play.